My Journey From Rock Bottom to Marketing Results

My Journey From Rock Bottom to Marketing Results

The year was 2014, and my client had just given me some bad news: “Greg, we’ve decided we’re going to stop working with Winbound and go in a different direction.” I was ready with a list of reasons why that might not be a good idea, but I didn’t even bother with them....
A Tale of Two Salespeople

A Tale of Two Salespeople

“I’m tired.” That was the response the salesman — let’s call him Bob — gave me when we started our one-on-one training session. I had asked how his day was going, and in the past, Bob’s response ranged from “good” to “great.” But today, Bob was tired. “I’m...

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